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Launch date
Every other date is calculated from this one. Pick a date at least six months out if you can.
Formats
Ebook
Paperback / hardcover
Publishing route
Self-publishing
Hybrid publisher
Traditional publisher
Pursue trade reviews
Library Journal, Booklist, Kirkus, Foreword, Publishers Weekly. These need galleys three to six months before publication. Kirkus traditional track excludes self-published titles.
I want reviews visible on launch day
Amazon does not allow reviews on a Kindle ebook in preorder. Releasing the paperback first lets ARC reviews land before the ebook goes live. This adds two tasks to your plan.
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